Expensive Danish goods a big hit abroad

The report showed that over 40 percent of Denmark’s export income is generated by goods that are of such a quality that Danish companies can charge at least 15 percent more than their competition abroad. According to DI’s calculations, the value of Denmark’s exports of up-market products is 220 billion kroner annually – which puts Denmark fourth in the EU. The up-market goods tend to combine high-quality, brand, design and technology, often providing flexible and customer-tailored solutions that customers are willing to pay extra for. (Copenhagen Post)



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