Press

Latest tourism and spending data suggests the Icelandic summer could be just as good. Thanks in part to the popularity of Game of Thrones and the exploits of its thunder-clapping soccer team at the Euro 2016 championships, foreigners are flocking to the country. The number of tourists has been growing steadily since the start of the decade and is now a bigger source of foreign sales than traditional exports like fish and aluminium. The Chamber of Commerce once called tourism “the largest recession remedy for the Icelandic economy.” June data suggests 2016 could smash last year’s record of 1.3 million arrivals. (Bloomberg)